Social Media Marketing
The impact social media can have on business performance is often not realised. Some businesses believe they are saving money by allocating their social media activity as an add-on to another job-type, for example, a receptionist in a hotel or a bar-person in a restaurant/bar.
This side-lining of social media activity can in fact be costing your business a great deal of money, no matter how well meaning the employee or family member. Digital Marketing is a Profession that is taught at the highest level of third level institutions, you should not sell your business short by side-lining social media.
7 Red Digital generates original content for your Social Media platforms. Original content remains one of the key elements used by Google and other search engines to list your business. If you simply copy content from the internet and paste it on your website or social media platforms, you get no credit for this work, in fact you can be penalised by being placed lower in the search results.
7 Red Digital can produce fresh content for your website/social media platforms as frequently as your budget allows. Generating original content takes time and imagination, your Digital Marketing budget will determine how frequent you wish to have original content used.
7 Red Digital professionals recommend that you use a small number of social media platforms correctly, rather than signing up to the latest social media offering and performing poorly across all platforms. 7 Red Digital wants your business to benefit from your Digital Marketing Strategy, therefore it is essential to grow your audience and retain your customer base, while reaching out to new customers/clients.
Social Media should be utilised as a core component of your Digital Marketing Strategy, use social media correctly, grow your audience, grow your customer base and improve retention of existing customers/clients.
7 Red Digital will develop a social media calendar that will dove-tail with your over-all Digital Marketing Strategy ensuring measurable results which ensure your business can maximize Return on Investment (ROI).